Nutrition literacy may be defined as """"""""the capacity to obtain, process, and understand basic nutrition information needed to make appropriate dietary decisions."""""""" The primary objective of this R03 cross-sectional study is to explore the relationship between capacities to process and understand nutrition information and diet quality, specifically adoption of the 2005 Dietary Guidelines for Americans (2005 DG). The secondary objective is to describe the capacity to obtain nutrition information, including awareness of the 2005 DG, predominant patterns of media exposure, type and level of exposure to nutrition information, trusted sources of nutrition information, and barriers to seeking nutrition information. A proportional quota sample, based on educational achievement, of 400 participants residing in the rural Lower Mississippi Delta (Delta) counties of Arkansas and Louisiana will be surveyed. Survey instruments include the validated Newest Vital Sign (NVS), an adapted version of National Cancer Institutes' Health Information National Trends Survey (HINTS), and a validated food frequency questionnaire (FFQ). A moderated multiple regression analytic strategy will be used to determine main and interaction effects by regressing NVS scores, nutrition information seeking and scanning behavior (SSB), education level, income level, age, race, and gender on diet quality scores. Descriptive statistics including means, standard deviations, and frequencies will be used to summarize the capacity to obtain nutrition information. Research results will identify a relationship between nutrition literacy and diet quality, describe practices used to obtain nutrition information, and establish nutrition literacy baseline data. This research will help determine appropriate channels to communicate scientifically-based nutrition information that meets the nutrition literacy needs of Delta residents. Researchers and nutrition educators could utilize the results of this research to develop appropriate nutrition interventions and media strategies that would promote the adoption of healthy behaviors as defined by the Dietary Guidelines.

Public Health Relevance

The impacts of nutrition recommendations, including the 2005 Dietary Guidelines for Americans, are greatly diminished without focused attention on understanding and improving nutrition literacy. We must strive to understand the relationship between nutrition literacy and dietary behaviors, and identify barriers to seeking nutrition information in order to create more effective communication strategies for disadvantaged Americans residing in the Lower Mississippi Delta. ? ? ?

Agency
National Institute of Health (NIH)
Institute
National Cancer Institute (NCI)
Type
Small Research Grants (R03)
Project #
1R03CA136457-01A2
Application #
7559934
Study Section
Special Emphasis Panel (ZRG1-RPHB-B (50))
Program Officer
Yaroch, Amy L
Project Start
2008-09-22
Project End
2009-08-31
Budget Start
2008-09-22
Budget End
2009-08-31
Support Year
1
Fiscal Year
2008
Total Cost
$72,500
Indirect Cost
Name
University of Southern Mississippi
Department
Nutrition
Type
Other Domestic Higher Education
DUNS #
623335775
City
Hattiesburg
State
MS
Country
United States
Zip Code
39406
Zoellner, Jamie; Krzeski, Erin; Harden, Samantha et al. (2012) Qualitative application of the theory of planned behavior to understand beverage consumption behaviors among adults. J Acad Nutr Diet 112:1774-84
Zoellner, Jamie; Estabrooks, Paul A; Davy, Brenda M et al. (2012) Exploring the theory of planned behavior to explain sugar-sweetened beverage consumption. J Nutr Educ Behav 44:172-7
Zoellner, Jamie; You, Wen; Connell, Carol et al. (2011) Health literacy is associated with healthy eating index scores and sugar-sweetened beverage intake: findings from the rural Lower Mississippi Delta. J Am Diet Assoc 111:1012-20
Allen, Kacie; Zoellner, Jamie; Motley, Monica et al. (2011) Understanding the internal and external validity of health literacy interventions: a systematic literature review using the RE-AIM framework. J Health Commun 16 Suppl 3:55-72