Reducing tobacco related disease necessitates understanding its vector: the tobacco industry. This application continues using previously secret tobacco industry documents to understand how the tobacco industry promotes smoking and opposes public health measures designed to reduce the burden of tobacco induced cancer, heart disease and other diseases. It addresses tobacco industry influence on the scientific process, industry knowledge of the health and social effects of secondhand smoke, using the industry's targeted marketing strategies to improve health communications, and exposing industry efforts to subvert tobacco control policies.
Specific aims are: (1) Continue to describe and assess the tobacco industry's evolving strategies to influence the conduct, interpretation, and dissemination of science and how the industry has used these strategies to oppose tobacco control policies. (2) Analyze the tobacco industry's coordinated use of quantitative biological assays and qualitative sensory assessment assays of secondhand smoke to produce a more socially acceptable cigarette. (3) Study of the industry's use of biological assays to assess the carcinogenicity and other toxicity of secondhand tobacco smoke and contrast their private research with what they made public. (4) Explore the use of tobacco marketing research to develop targeted advertising for young adults, and identify successful principles for tobacco marketers that can be used to develop more effective tobacco prevention and cessation strategies for this group. (5) Analyze the development of tobacco advertising targeting women to identify themes, and techniques that work to sell cigarettes, and to identify insights that may be useful to mobilize women to resist these marketing efforts, as well as to improve tobacco control programs. (6) Analyze evolving tobacco industry strategies to oppose tobacco control policies at the local, state, and international level, with particular emphasis on the industry's ongoing involvement with the hospitality and gaming industries, and efforts to oppose the World Health Organization's Framework Convention on Tobacco Control. (7) Continue to locate and distribute tobacco industry documents relevant to the other Aims of this project to other investigators and the public via the Internet, with particular emphasis on the Guildford Depository and """"""""orphan"""""""" collections. The research utilizes systematic search and analyses of tobacco industry documents in electronic databases. Results of this research will guide the development of more effective tobacco control strategies.

Agency
National Institute of Health (NIH)
Institute
National Cancer Institute (NCI)
Type
Research Project (R01)
Project #
5R01CA087472-06
Application #
6949009
Study Section
Special Emphasis Panel (ZRG1-CLHP (03))
Program Officer
Bloch, Michele H
Project Start
2000-07-06
Project End
2009-08-31
Budget Start
2005-09-01
Budget End
2006-08-31
Support Year
6
Fiscal Year
2005
Total Cost
$681,748
Indirect Cost
Name
University of California San Francisco
Department
Social Sciences
Type
Schools of Medicine
DUNS #
094878337
City
San Francisco
State
CA
Country
United States
Zip Code
94143
Bialous, Stella A; Glantz, Stanton A (2018) Heated tobacco products: another tobacco industry global strategy to slow progress in tobacco control. Tob Control 27:s111-s117
Elias, Jesse; Hendlin, Yogi; Chaffee, Benjamin W et al. (2018) Don't throw smokeless tobacco users under the bus. Addict Behav 77:289-290
van der Eijk, Yvette; Lee, Jeong Kyu; Ling, Pamela (2018) How Menthol Is Key to the Tobacco Industry's Strategy of Recruiting and Retaining Young Smokers in Singapore. J Adolesc Health :
van der Eijk, Yvette; Bialous, Stella A; Glantz, Stanton (2018) The Tobacco Industry and Children's Rights. Pediatrics 141:
Elias, Jesse; Dutra, Lauren M; St Helen, Gideon et al. (2018) Revolution or redux? Assessing IQOS through a precursor product. Tob Control 27:s102-s110
Uang, Randy; Crosbie, Eric; Glantz, Stanton A (2018) Tobacco control law implementation in a middle-income country: Transnational tobacco control network overcoming tobacco industry opposition in Colombia. Glob Public Health 13:1050-1064
Ling, Pamela M; Glantz, Stanton A (2018) Tobacco company strategies to identify and promote the benefits of nicotine. Tob Control :
Jawad, Mohammed; Lee, John Tayu; Glantz, Stanton et al. (2018) Price elasticity of demand of non-cigarette tobacco products: a systematic review and meta-analysis. Tob Control 27:689-695
Bialous, Stella A; Glantz, Stanton A (2018) The Challenges of Monitoring Illicit Trade Should Not Obscure the Success of Tobacco Tax Policy. Am J Public Health 108:161-163
Hiilamo, Heikki; Glantz, Stanton (2018) Limited implementation of the framework convention on tobacco control's tobacco tax provision: global comparison. BMJ Open 8:e021340

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