An interactive multimedia CD-ROM program providing cultural diversity training will be produced for use in worksites. The Phase I project will develop and evaluate a theoretically-grounded intervention on racism designed to increase: a) awareness of personal reactions to personal biases; b) knowledge about racism (e.g., over, covert, unintentional and institutional racism); and c) skills in active listening, clarifying, and communicating respect. In Phase II the program will be expanded to create a comprehensive diversity training program that will include additional diversity topics on: national origin, gender, physical ability, sexual orientation, age, religion, language and social class. The nature of material presented will be determined using formative evaluation procedures with focus groups of men and women from four ethnic groups (African-American, European American, Mexican American, and Chinese American). Program efficacy will be evaluated in a randomized trial. The program will increase understanding of the impact of biases and provide skill-building for behaviors that facilitate cross-cultural interactions in the workplace.

Proposed Commercial Applications

Seventy-five percent of the Fortune 500 corporations have diversity programs. The federal government has published guidelines for diversity training and many state and local government agencies provide diversity training. This interactive CD-ROM or Internet program will provide a cost-eggective alternative to workshops that are currently offered.

Agency
National Institute of Health (NIH)
Institute
National Institute of Mental Health (NIMH)
Type
Small Business Innovation Research Grants (SBIR) - Phase I (R43)
Project #
1R43MH065797-01
Application #
6485426
Study Section
Special Emphasis Panel (ZRG1-SSS-D (10))
Program Officer
Steinberg, Louis H
Project Start
2002-05-01
Project End
2004-10-31
Budget Start
2002-05-01
Budget End
2004-10-31
Support Year
1
Fiscal Year
2002
Total Cost
$99,848
Indirect Cost
Name
Oregon Center for Applied Science, Inc.
Department
Type
DUNS #
783579782
City
Eugene
State
OR
Country
United States
Zip Code
97401