Title: Section # 5a: Message Core: Design, Evaluation, and MethodsDirector: Joseph Cappella, Ph.D. (8% years 1-2), (17% years 3-5)Key personnel Paul Messaris, Ph.D (Investigator- 5%), Amy Leader (Research Director-75%)Project Summary: The Core will provide assistance in message design and testing to major and pilot Centerprojects, evaluate new methods for assessment of message characteristics, and advance theories of messageeffects relevant to cancer control. It will cooperate with the Annenberg National Health Communication Survey(ANHCS) to maintain an online laboratory for message testing and collaborate with cancer-related researchprojects elsewhere at Penn and around the U.S.

Agency
National Institute of Health (NIH)
Institute
National Cancer Institute (NCI)
Type
Exploratory Grants (P20)
Project #
2P20CA095856-06
Application #
7612957
Study Section
Special Emphasis Panel (ZCA1-SRRB-U (O1))
Project Start
2008-09-01
Project End
2013-08-31
Budget Start
2008-09-01
Budget End
2009-08-31
Support Year
6
Fiscal Year
2008
Total Cost
$156,538
Indirect Cost
Name
University of Pennsylvania
Department
Type
DUNS #
042250712
City
Philadelphia
State
PA
Country
United States
Zip Code
19104
Bigman, Cabral A; Mello, Susan; Sanders-Jackson, Ashley et al. (2018) Speaking up about Lighting up in Public: Examining Psychosocial Correlates of Smoking and Vaping Assertive Communication Intentions among U.S. Adults. Health Commun :1-11
Bigsby, Elisabeth; Seitz, Holli H; Halpern, Scott D et al. (2017) Estimating Acceptability of Financial Health Incentives. Health Educ Behav 44:513-518
Tan, Andy S L; Mello, Susan; Sanders-Jackson, Ashley et al. (2017) Knowledge about Chemicals in e-Cigarette Secondhand Vapor and Perceived Harms of Exposure among a National Sample of U.S. Adults. Risk Anal 37:1170-1180
Brennan, Emily; Gibson, Laura A; Kybert-Momjian, Ani et al. (2017) Promising Themes for Antismoking Campaigns Targeting Youth and Young Adults. Tob Regul Sci 3:29-46
Lochbuehler, Kirsten; Mercincavage, Melissa; Tang, Kathy Z et al. (2017) Effect of message congruency on attention and recall in pictorial health warning labels. Tob Control :
Mello, Susan; Hovick, Shelly R (2016) Predicting Behaviors to Reduce Toxic Chemical Exposures Among New and Expectant Mothers: The Role of Distal Variables Within the Integrative Model of Behavioral Prediction. Health Educ Behav 43:705-715
Zhang, Jingwen; Brackbill, Devon; Yang, Sijia et al. (2016) Support or competition? How online social networks increase physical activity: A randomized controlled trial. Prev Med Rep 4:453-8
Mello, Susan; Tan, Andy S L (2016) Who's Responsible? Media Framing of Pediatric Environmental Health and Mothers' Perceptions of Accountability. J Health Commun 21:1217-1226
Gibson, Laura; Tan, Andy S L; Freres, Derek et al. (2016) Nonmedical information seeking amid conflicting health information: negative and positive effects on prostate cancer screening. Health Commun 31:417-24
Mello, Susan; Bigman, Cabral A; Sanders-Jackson, Ashley et al. (2016) Perceived Harm of Secondhand Electronic Cigarette Vapors and Policy Support to Restrict Public Vaping: Results From a National Survey of US Adults. Nicotine Tob Res 18:686-93

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