The goal of the project is to determine whether a videotape module based on validated psychological behavior change principles can contribute with AIDS-related fears that often are impediments to the decision to donate blood and also with the need for high-risk persons to refrain from donating blood. Two populations will be studied: high school students and church members. A videotaped module will be developed for each population and comparisons made between experimental and control groups (subjects who either see the module as part of the regular program). Dependent measures will include attitudes toward blood donation and actual donations. Blood centers' use of the videotaped modules after completion of the intervention period will be monitored to estimate the blood centers' interest in incorporating the specially produced modules into their regular program. Because the need for blood is increasing without a commensurate increase in donations, the topic of donor motivation has particular saliency. This project will use a successful previously developed approach to donor motivation based on social learning principles in an effort to increase donations, allay AIDS-related fears, and communicate the importance of self-deferral among high-risk persons.

Agency
National Institute of Health (NIH)
Institute
National Heart, Lung, and Blood Institute (NHLBI)
Type
Research Project (R01)
Project #
5R01HL033091-09
Application #
2217173
Study Section
Special Emphasis Panel (ARR (V1))
Project Start
1984-09-30
Project End
1996-03-31
Budget Start
1994-04-01
Budget End
1995-03-31
Support Year
9
Fiscal Year
1994
Total Cost
Indirect Cost
Name
University of Washington
Department
Psychology
Type
Schools of Arts and Sciences
DUNS #
135646524
City
Seattle
State
WA
Country
United States
Zip Code
98195